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Safilo at MIDO welcomes 2015 applications to its new Product School

Padua, February 28, 2015 – Safilo reignites its tradition of craftsmanship, evoking the spirit of the ancient Schools of Arts and Crafts once active in Venice. With the creation of the first Eyewear Product School, Safilo recognizes its great responsibility to pass on to future generations this precious heritage, while modernising it for future sustainability. The school will start in mid-September for the school year 2015/2016 with a three-year theory and practice program, covering all aspects of the eyewear world that offers various interpretative codes and multiple points of reference. The goal is to give young apprentices, who are just beginning their professional career, the opportunity and the necessary support to acquire systemically fundamental experience in all Eyewear Product areas, from design to development, from prototyping to production, the accurate knowledge of materials, quality control, up to pricing and concept selling. Safilo’s worldwide organisations will welcome the apprentices during their training years, this will enable young apprentices to then continue their career path growing within the company. The School’s three-year program is based on the best practices of international apprenticeship that combine learning on-the-job and job rotation, engagement opportunities with leading experts from the eyewear industry, coaching led by Safilo's diverse internationally qualified management, and regular classroom training. Safilo Group, the fully integrated Italian eyewear creator and worldwide distributor of quality and trust, is therefore looking for motivated young people to embark on a three-year course to become Eyewear Masters of Craft, placed in a unique environment such as Safilo’s. Requirements are a secondary education diploma (with a preference for technical, arts and design schools), aptitude for technical drawing, a basic knowledge of chemistry and materials, and a good knowledge of English and relevant computer applications. Pre-selection of applicants has commenced, and the MIDO fair is a key event for recruitment. On February 28 and March 1 at the Safilo booth, all information about the new Safilo Product School will be made available, and those interested in joining can also leave their CV. Safilo wants to convey a story of passion, which dates its roots back to 1878 in Calalzo di Cadore, told through the hearts, minds and hands of people who believed in an idea, a project, and turned a vision into an accessory which has now become essential. But it is also a story of innovation and experimentation, the result of time, effort, skill, and dedication. Most importantly, it is the story of a search for cultural identity, rediscovering manual craftsmanship which has evolved over time to become a global language. For Safilo, the Product School represents a return to the origins and values of Made in Italy excellence, conveyed through a strong product culture, so that new generations will be entrusted with the inspiration and innovative skills to lead through future challenges. “What is essential is invisible to the eye,” said the fox to the Little Prince in the book by Antoine de Saint-Exupéry. Safilo would like to convey the essence of this world which is not only aesthetics but also ethics, and above all passion. The goal is to open our eyes to a global vision, establishing a link between the past, present, and future to create a real hub of innovation and research.
Last update: 02/03/2015, 19:29

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