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New iconic Marc by Marc Jacobs "I love stripes" sunglasses in the spotlight at the summer music tour with rolling stone


10/07/2012
Colorful, iconic and fun, the unique Marc by Marc Jacobs sunglasses with vertical stripes will be in the spotlight at a Music Tour organized in partnership with Rolling Stone Magazine.

There are two events on the agenda: an event in Naples, on Thursday, July 12, in the garden of the legendary Neo Disco Club facing the islet of Nisida, and another in Milan, on Wednesday, July 18, in the amazing Piazza del Carmine.

Exceptional Live Music will be selected by Rolling Stone at both events.

We will celebrate the beginning of summer at the Neo Club, wearing “I love Stripes” sunglasses and listening to the music played by the Scuola Furano, an Italian band that draws inspiration from the New York 80s music.

The event will continue late into the night with an amazing DJ set by Reset, who have won a place among the most popular artists worldwide.

In Milan, instead, 'I Love Stripes' sunglasses will adorn one of the most beautiful places in town, Piazza del Carmine, where the Marc by Marc Jacobs store is located and where an aperitif party with live music by Drink to me, one of the most interesting bands in Italy, will be held. The aperitif will be followed by a DJ set by Reset.

The “I love Stripes” sunglasses, as well as live music choreographed by Rolling Stone, will be in the spotlight at both events: the bands and guests will be wearing these iconic sunglasses, creating a photo gallery that will be published in Rolling Stone Magazine and on their website.

Rolling Stone Magazine, which is considered by many the most authoritative music magazine worldwide, found a deeper meaning as well as something in common with Marc by Marc Jacobs sunglasses’ iconic stripes and not only from an aesthetic point of view: its heritage, its history, and the stars and stripes of the US flag, which is both brands’ homeland, are the breeding ground for the development of this great project, which is a real tour where music lovers can enjoy some great Italian and international music.

Rolling Stone Magazine will also give some readers the opportunity to participate in the events and be the stars of the show, if they show their skills by posting their music playlists on the website www.rollingstonemagazine.it.
Rolling Stone gives you the opportunity to listen to your music played live!

For more information:
Safilo Group Press Office
Milan - ph. +39 02 76020154
pressoffice@safilo.com


Last update: 10/07/2012, 11:22


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